Responsible entrepreneurship

Deepblue considers responsible entrepreneurship to be of the highest priority. Whether concerning the working conditions of fishermen or factory workers, the sustainability of fishing resources, combatting illegal fishing or guaranteeing the quality of our products, Deepblue thinks and acts responsibly!

All factories that we work with are regularly reviewed and must meet the set standards (HACCP, BRC, IFS) that guarantee the healthiness and safety of our products. Additionally, a number of our products are MSC certified and from January 2020 we can add Fair Trade and Skal certification too. The Fair Trade certificate signify sustainability (long term fishing management). We are allowed to import and trade organic products to make sure that future generations will continue to be able to enjoy healthy environment, animal welfare and tasty fish products as well as.

On top of this, our Deepblue tuna carries the “Dolphin Safe” logo. This logo is given to fishing companies by the Earth Island Institute, which utilises a monitoring system to ensure that dolphins are kept safe by commercial fishing activities.